Gazette • Series 2026 Friday, November 13, 2026 · London & New York Verified Employers
The Transatlantic Chronicle of Executive Opportunities, Compensation & Corporate Governance
Gazette · Ledger · United States · Equipment Sales Representative
Executive Appointment Mandate ID: EX-1008470001637

Equipment Sales Representative

Cal-Line Equipment · πŸ‡ΊπŸ‡Έ San Rafael, CA · βœ“ Certified Corporate Entity
Compensation Bracket $42,000 - $120,000
Tenure & Discipline Executive Full-Time
Jurisdiction United States
Statutory Visa Pathway US Immigrant / H-1B
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Official Verified Employer • $0 Candidate Fees
Sponsored Financial Announcement

Executive Mandate Specification

Cal-Line Equipment is looking to hire an Outside Equipment Sales Representative to join our growing team. We specialize in vegetation management equipment, catering to the arborist industry and are the largest dealer in the world for Bandit Industries market leading product line of woodchippers, stump grinders and whole-tree chippers. We have four locations across California. In addition, we are a leader in promoting education within our industry, conducting seminars ranging from safety, operations and maintenance and bugs and disease.


The key to our success has been our people. And thats still true today. Every team member is extremely knowledgeable about our products and the tree industry. Whether its parts, service, or sales, we know what our customers need because we know what they do. We are a fast-growing entrepreneurial company with many opportunities for advancement and professional development. We are looking for highly talented individuals with high ambition and a desire to advance their career and grow into more senior roles as their abilities allow.


Salary:
Base plus commissions of $42,000 plus excellent commission program with the potential to earn more than $120K+ annually.


Territory Includes: Marin, Sonoma, Mendocino, Humbolt, Trinity, Del Norte, & Siskiyou Counties.


Benefits:
Laptop and cell phone are provided along with our Full Benefits Package including Medical, Dental, Vision, FSA, HSA, and 100% company paid Life and LTD. We have PTO that accrues weekly, seven paid holidays (eligible after 30 days from start), and 401(k) with company match. Company car also provided after training is completed and the successful candidate is ready to start working in the field.


Visit our website www.cal-line.com for an overview of our company.


Sales Representative Responsibilities:

  • Sell and rent using professional sales techniques, consultative selling and equipment demonstrations to prospective customers, meeting, and exceeding sales objectives
  • Preparation of sales quotes and bid specifications
  • Promote customer satisfaction, resolution, and loyalty with excellent follow-up in all stages and aspects of the sales cycle
  • Establish and maintain long-term customer relationships and communication channels with all relevant departments including, but not limited to, equipment operators, mechanics, purchasing and public works officials
  • Maintain quality prospecting calls on a continual basis including cold calls and in-person introductory visits
  • Complete and deliver all required paperwork, expense reports, sales pipelines, forecasts, and contracts as required by the company policy and management
  • Maintain customer information, appointments, and opportunity information in the companys CRM program
  • Representation and presentation of Company products at trade shows and other speaking engagements
  • Travel overnight, as necessary, and attend all trade shows and sales meetings 8-10 nights per year.


Job Requirements:

  • The ideal Outside Equipment Sales candidate will possess a competitive nature, entrepreneurial spirit, strong work ethic with a true desire to succeed.
  • Minimum 2-3 years experience in Outside Sales with a proven track record in exceeding performance objectives
  • CDL Class B with air tank endorsement, or willing to get within the first 90 days
  • Clean driving record
  • Excellent communication skills (Written, Oral, Presentation, and Training)
  • Able to retain and convey complex information relating to the operation and features of the Companys product lines
  • Must have the ability to lift and move 50 pounds plus on a regular basis
  • Good understanding, knowledge & use of computers and software, proficient in MS Word, Excel, Outlook, and PowerPoint
  • A Strong team player, willing to produce win/win results with both internal and external customers.
  • Knowledge of government and municipal sales a plus
  • Experience with environmental equipment and products a plus


If you are interested in joining a fast-growing company with opportunities for advancement, please apply online or feel free to drop in and apply in person

Statutory Executive Benefits & Governance

  • Executive Health, Vision & Dental Coverage with Global Provider Options
  • Corporate Pension Auto-Enrolment / 401(k) Retirement Plan with Fiduciary Matching
  • Annual Discretionary Performance Incentive & Long-Term Equity Participation
  • Executive Leave Allotment, Statutory Holidays & Dedicated Health Care Reserves
  • US Department of Labor & E-Verify Work Authorization Sponsorship
Verified Corporate Placement